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CAMBRIDGE, Mass., Sept. 21 /PRNewswire/ -- DirectoryM, the premier online local advertising network, announces the immediate availability of the TheStreet.com Business Directory (http://TheStreet.directorym.com/ ) at www.thestreet.com.

DirectoryM and TheStreet.com, Inc., a leading multimedia provider of proprietary business, investment and ratings content, are co-publishing this comprehensive Business Directory to create an effective platform for promoting businesses throughout North America.

TheStreet.com's readers will be offered a selection of relevant directory services and products that cater to their professional and personal lifestyles. Categories include: accounting firms, advertising agencies, architects, financial planners, graphic design, mortgages, life insurance, staffing, IT solutions and web design.

TheStreet.com serves as a key partner in DirectoryM's online advertising network. "We are looking forward to working with DirectoryM to serve the advertising needs of small-to-medium-sized businesses. The online advertising market is growing rapidly and local advertisers are an important contributor to that growth," commented Thomas O'Regan, Vice President, Advertising Sales of TheStreet.com.

"DirectoryM's partnership with TheStreet.com reinforces our reputation as an innovative provider of online advertising solutions for small and medium-sized businesses," said Blair Heavey, CEO of DirectoryM. "DirectoryM continues to offer prestigious business directories in partnership with key business and financial publications such as The Wall Street Journal Online, BusinessWeek Online, the Financial Times and ZDNet," Heavey added.

TheStreet.com is the most recent addition to the prestigious DirectoryM partner network. For more information on TheStreet.com's partnership with DirectoryM and how it will benefit TheStreet.com readers as well as local and regional businesses, visit http://www.directorym.com .

About TheStreet.com

TheStreet.com, Inc. (Nasdaq: TSCM) is a leading multimedia provider of business, investment and ratings content, available through its proprietary properties, which include Web sites, email subscription services, print, radio, syndication and audio and video programming. Founded in 1996, TheStreet.com, Inc. pioneered the electronic publishing of financial information on the Internet. Today, the Company offers proprietary information on stocks, mutual funds, exchange traded funds (ETFs) and financial institutions, including various insurers; HMOs; Blue Cross Blue Shield plans; banks and savings and loans. The Company's breadth of top-grade services empowers a wide audience of retail and professional investors, by delivering information they can rely upon to make sound, informed financial decisions.

About DirectoryM

DirectoryM is the premier local advertising network specialized in helping businesses find local customers through targeted online advertising. DirectoryM provides small-to-medium-sized businesses with an exclusive advertising channel targeting the readers of business and technology publications such as The Wall Street Journal Online, BusinessWeek Online, Financial Times, ZDNet and the 42 regional Business Journals published by American City Business Journals.

SOURCE DirectoryM

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